Home Security Revamped: A Simple and Affordable Option

Kia Nejatian
4 min readOct 7, 2020

In a time where we have access to all of the most horrific news stories at our fingertips, it’s no wonder that many of us would feel a bit safer with a home security system in place. But as you might have already guessed, home security is expensive and not a realistic option for many people who could benefit from it. As a result, some 70% of U.S. homes are not secured and remain vulnerable to intruders and crimes on their properties.

It seems pretty obvious that one of the reasons to get a home security system is that homes that have security systems in place are less likely to get broken into. But why is this? One main reason is that there are many easier targets who don’t have any sort of home security installed. Criminals looking for a house to break into will often skip over a home that they suspect has a security system in place. Without any obvious security measures in place, an intruder will see your home as less risky to break into which unfortunately makes you an easy target.

Unfortunately, due to the high cost of home security systems a lot of homes and families are left unprotected. Monitored alarm systems can cost quite a bit when you consider the installation and the monthly fee that you have to pay indefinitely. For some people $30-$60 a month doesn’t sound like too much, but there are households who are unable to pay this, or simply don’t want that added expense.

For most people, the monthly fee is a little much but it’s something they may be able to squeeze into their budget. However, it’s hundreds (or even thousands) of dollars up front to get the system installed is the breaking point for most households. According to Protect America, a basic alarm installation will usually cost around $300, while a higher quality system can cost anywhere from $800 to $1,600. Depending on the size of your home and that equipment needed to ensure it’s covered, this can even go up from there.

It can be frustrating to want to keep your home, and your family, safe and not be able to afford the upfront cost and the maintenance costs that come along with it. Everyone has the right to feel safe in their home and have that extra layer of protection to give them peace of mind and reduce their likelihood of dealing with any sort of break in or crime against their property. But how can those who can’t afford a home security system get that protection and the peace of mind that comes along with it?

Kangaroo: Making Home Security Simple and Affordable

While most of us have heard of the increasingly popular doorbell camera option, they can still be pretty expensive and out of budget for many people. Luckily, Kangaroo has brought in an extremely affordable contender in the doorbell camera category that blows all of the others out of the water simply due to it’s accessibility for everyone. At the price point of just $20, the Kangaroo Doorbell Camera will cost you less than a tank of gas in most areas making it affordable for almost any family to get that extra layer of protection.

How is Kangaroo able to provide a doorbell camera at such an affordable price? It’s simple, they’ve worked to simplify the technology in order to prioritize reducing the cost so that it can be offered at a price point that works for anyone. Instead of taking a full, live video like some other doorbell cameras do, the Kangaroo Doorbell camera sends a series of stitched photos (similar to a GIF) to your phone when someone presses the doorbell button or when any motion is detected. At just $20 for the doorbell camera, having the ability to see who was at your door and having the added protection of anyone approaching your home seeing that you have a home security camera is a no brainer.

Kangaroo doesn’t stop at a simple doorbell camera, though. With additional options available to enhance your home security while still maintaining affordability, Kangaroo is making sure that any household that wants to have a home security system in place can have it. There are also some complete kits available like the Front Door Security Kit which includes the front door camera, a siren and keypad, a full year of their 24/7 professional monitoring, a yard sign and decals as a visible deterrent to potential intruders as well as an offer of up to $1,000 for theft related incidents for just $99.

With the simple setup and no hard wiring required, anyone can get their Kangaroo system up and running with just $20 and have that extra peace of mind knowing you have eyes on your front door even when you’re not home. If you do want to take it a step further there are other extremely affordable devices available to add on as you feel is needed such as keypads with alarms, sensors, and 24/7 monitoring plans that are affordable for anyone.

All households deserve to feel safe and shouldn’t have to feel like they can’t protect their homes because of a lack of funds. Kangaroo has an honorable commitment to keep your home safe and provide home security at an affordable price so that it’s accessible to everyone. As this company grows, they will be able to continue to provide affordable home security to keep more households safe.

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Kia Nejatian

Real Estate VC @ Second Century Ventures . Former VC @ Plug and Play Ventures, Partnerships @ Kash (acq.), Analyst @ Real Facilities (acq.), Founder StayTO.